SBM Launches #MyMonteCarlo Social Campaign
By Laurent Duval, MonacoViews Editorial
Monte-Carlo SBM introduces a new hashtag campaign to showcase the destination through visitors' perspectives.
The Société des Bains de Mer has unveiled its latest digital initiative, encouraging visitors and residents to share their Monte-Carlo experiences through the #MyMonteCarlo hashtag campaign.
This social media drive invites people to capture and showcase their personal moments across SBM's luxury venues, from the iconic Casino de Monte-Carlo to the prestigious hotels and restaurants that define the district's reputation.
The campaign reflects Monaco's growing emphasis on digital engagement, allowing guests to become ambassadors for the destination whilst creating authentic content that highlights the unique experiences available in the Monte-Carlo district.